Promotional Materials
International Credit Union Day® (ICU Day) offers an excellent opportunity to promote your credit union or financial cooperative while telling members and potential members about the impact credit unions have on lives worldwide. Download and use the following materials to promote the credit union difference and your institution in your local market.
News Release
Use the sample news release on ICU Day to build a story about your credit union or financial cooperative. Focus on local news angles to encourage the media to cover your event.
Letter to the Editor
Submit a letter or opinion-editorial piece to your local newspaper editor that discusses the benefits of credit unions and the importance of the services they provide to the community.
Talking Points
Use these talking points to engage your membership, potential members and colleagues in an important dialogue about the credit union difference.
Advertisement
Use the sample advertisement to promote your institution in the local or national press.
Proclamation
Fill in this sample proclamation with your credit union's information and send it to your local or state/provincial authorities to have them declare October 17, 2024 as International Credit Union Day!